Futures Scenario of Iran Start-ups in 1404 Horizon

Document Type : Research Paper

Authors

1 M.A. in Strategic Management, Imam Reza International University, Mashhad, Iran

2 Associate Professor in Management, Imam Reza International University, Mashhad, Iran

3 Assistant Professor in Management, Imam Reza International University, Mashhad, Iran

Abstract

Purpose: The main goal of this research is introducing Iran's futures Startups Scenarios in 1404 horizon.
Method: in this research, the scenario planning for the country's startups has been discussed using a combination of Scenario methods, STEEP model and Cross Impact Matrix. Mic-Mac software has been used in the analysis.
Findings: Four scenarios entitled wealth angels, modernity in another time, turning backward and rationality in limitation were introduced. In the first scenario, two variables of digital market and resistive economy were in desired limit and policy makers have been became the most important propellant of development startups in Iran. Expansion of wide band internet and cell-phones’ network have made people the great users in products and services of startup companies. In second scenario, our country has become resistant against internal and external changes, dangers and threats. However, in demander's side, there is no common understanding about the working methods of startups in the country traditional systems have not adapted with the new technologies. Considering the third scenario, the country faces destructive economic crisis, inappropriate technology conditions and limited penetration rate of the internet, have made difficulties for startup companies. According to the fourth scenario, startups change threats to opportunities and take big share of Iran's market in the absence of international big firms.
Conclusion: By identifying indicators, planners and policymakers will determine which scenario we are moving toward. The indicators also warn policymakers and planners if we want to move towards desired scenario, which indicators should we turn into the optimal indicator?
 
 

Keywords


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